Campaign for the introduction of the software
Adobe Creative Cloud.
The campaign under the name “Play” features 11 upcoming musicians who love to play.
Billboards, a website, two microsites, a brochure, posters, an app and a video are part of the campaign; each of which demonstrate new functions
of Creative Cloud.
2014 at Pentagram with Elliott Walker.
Creative Direction: Emily Oberman
Photography: Drew Innis, Blow Up
Film & Edit: Harrison Boyce
Illustrations: Paul Blow